Storytelling
A two-part webinar series about why stories are more powerful than facts in connecting with your audience. Understand the purpose of interpretation and how to reframe topics to engage visitors. Gain tools for making communication memorable and impactful.
Why Stories Matter – Part 1
Join Ian Johnson, Director of Sustainable Tourism and Thematic Interpretation NZ, for an engaging session on the art of storytelling within a tourism setting.
Discover why stories are more powerful than facts in connecting with your audience. Understand the purpose of interpretation and how to reframe topics to engage visitors. Gain tools for making communication memorable and impactful.
Download the presentation here.
Why Stories Matter – Part 2
Join Ian Johnson, Director of Sustainable Tourism and Thematic Interpretation NZ, for the second of two engaging sessions on the art of storytelling within a tourism setting.
Learn the 4 Ps of storytelling: People, Purpose, Plot, Place. Master sequential and non-sequential storytelling techniques, explore interactive engagement tools, and develop a draft theme statement specific to your tourism experience.
Download the presentation here.
We can’t wait to welcome you to the Legendary Mackenzie! Step into the great wide open and discover NZ’s highest mountains, longest glaciers, vivid turquoise lakes, golden grasslands and clearest starry skies. Take a scenic flight into the mountains and land on glaciers; enjoy the night sky within the Aoraki Mackenzie International Dark Sky Reserve; explore the amazingly beautiful landscape by cycling, walking, kayaking, swimming, skiing and more.