We can’t wait to welcome you to the Legendary Mackenzie! Step into the great wide open and discover NZ’s highest mountains, longest glaciers, vivid turquoise lakes, golden grasslands and clearest starry skies. Take a scenic flight into the mountains and land on glaciers; enjoy the night sky within the Aoraki Mackenzie International Dark Sky Reserve; explore the amazingly beautiful landscape by cycling, walking, kayaking, swimming, skiing and more.
Social Media Marketing
A four-part webinar series covering paid and organic social media marketing, TikTok and content creation.
Understanding Organic Social Media
The evolving role of organic social media in tourism, highlighting current content trends and how travellers use social platforms to research, plan, and share their journeys. You’ll learn what makes content effective, how to create it yourself, and how to involve staff and customers in the process.
Download the presentation here.
Understanding Paid Social Media
A practical overview of paid media, covering the different types of Google and Meta campaigns and how to choose the right one for your marketing goals. You’ll also learn about bid strategies, targeting techniques, and have the chance to ask questions during a Q&A with an expert.
Download the presentation here.
Tik Tok
Learn why TikTok is a powerful platform for all businesses—not just for young people. Learn how it works, what drives successful content, and why it should be part of your marketing strategy. Get practical tips and tricks to boost video performance, reach the right audience, and tap into TikTok’s unique trends.
Download the presentation here.
Creating Compelling Content
Learn practical tips for capturing and editing engaging visuals, including recommended apps and tools. Gain insights into storytelling, creative techniques, and behind-the-scenes tricks to make your content stand out. Ideal for anyone looking to level up their content game.
Download the presentation here.